Tuesday, January 28, 2020

tech tuesday: dark patterns



Have you ever been on a site, thinking about buying something, when a message pops up that says, "31 people are looking at this!" or a timer appears that indicates unless you click before it runs out, you will lose the deal? 

Those tactics are called "dark patterns" -- they seem like they give you an insider angle, some sort of advantage that will help you get what you want, but really they are just ways to manipulate you and get you to buy whatever you're looking at.

Dark patterns are simply tricks used in websites or apps to get you to do things you didn't intend to. 

For more on dark patterns, check out: https://www.darkpatterns.org/

To see the article that goes with the headline above, go to:

https://www.latimes.com/business/story/2020-01-28/how-online-stores-trick-you-into-buying (NOTE: This one is "hot off the press" from today's Los Angeles Times)

Also, this:
https://www.bbc.com/worklife/article/20191211-the-fantasy-numbers-that-make-you-buy-things-online

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